CONVEYING THE COMPLEX ELEGANTLY, CONCISELY AND ATTRACTIVELY TO THOSE
WHO ARE STEADFASTLY COMMITTED
TO DUE DILIGENCE

My work includes concepting and writing marketing collateral to win the hearts and minds of elite pension fund managers. The communications had to appeal to readers of intense scrutiny and successfully position Dwight Asset Management Company, as the world's most astute manager of Guaranteed Investment Contracts (GICs).