Oldies But Goodies Department: Custom Made For The Lange Brand

It Don't Mean A Thing
If It Ain't Got That Swing.

Metrics, schmetrics. Don't get mired in the techno-babble. Avoid the analytic claptrap. Measuring a whole lot of nothing is still nothing. Keep it simple. Concept is king. Concept drives content. Concept, not software, drives sales. Concept builds your brand. Concept makes you money. Always has. Always will. After all, you can always hire more engineers.  Try this simple formula: Grow the list, create exceptional concepts & content, contact the list, close the sale and repeat as often as necessary.

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Vincent Carriuolo

Interests: breathing, music, literature, golf, art, snowshoeing, writing, kayaking, meditation, skiing, walking/hiking, theatre (preferably drama), comedy clubs, concerts, art museums, poetry readings, working out and elephant polo at tiger tops, nepal (just seeing if you're still reading). some favorite films: the bicycle thief, dr. strangelove, 81/2, the diving bell and the butterfly, babette's feast, being there, city lights, everything is illuminated and life is beautiful. favorite reads: 100 years of solitude; the short stories of raymond carver; the divine comedy; the power of now; j. krishnamurti's the book of life; the short stories of eudora welty and ethan canin; the poetry of t.s. eliot; matsuo basho and robert frost; the odyssey; the secret language of symbols; a path with heart; zen flesh, zen bones; gift from the sea; siddhartha and anything by: j. krishnamurti; eckhart tolle; jack kornfield; anthony demello s.j.; thich nhat hahn; thomas merton; shunryu suzuki, : meister eckhart; emmett fox and ram dass. play blues harmonica. like color: cobalt blue. like flower: paper white narcissus. last read: one hundred years of solitude (again), quotes: just this. --anon. we don't see things as they are, we see them as we are. --anais inn, a friend of bill w.