Challenge: Northeast Digital Imaging (NDI), a New England based large format digital printer, needed to update their website to quickly show the variety of very well-known brands they do work for as well as convey the artisan-quality level of their work. The NDI team understood that most of their clients and prospects would view their site on smartphones at least some of the time. So, they wanted to ensure that the site would work well within the confines of a smartphone's screen as well as on the expanse of larger screens in corporate headquarters.
Solution: Keep it simple. Let the work and the myriad brands do the talking. Present a gallery of work, set up in a grid pattern, that allowed viewers to tap or click to get an expanded view. Demonstrate instantly to prospective clients, that Northeast Digital Imaging, keeps very good company and is the perfect choice to be their large format printing partner.
